Problem
Problem
Problem
GenAlpha
GenAlpha
GenAlpha
diverse music exposure has shaped their demand for a more interactive and personalized listening experience
Existing platforms lack the engaging features they seek.
This gap presents an opportunity to design a music experience that better aligns with their evolving expectations
diverse music exposure has shaped their demand for a more interactive and personalized listening experience
Existing platforms lack the engaging features they seek.
This gap presents an opportunity to design a music experience that better aligns with their evolving expectations
diverse music exposure has shaped their demand for a more interactive and personalized listening experience
Existing platforms lack the engaging features they seek.
This gap presents an opportunity to design a music experience that better aligns with their evolving expectations
Observations
Observations
Observations
Consumption Habits
Consumption Habits
Consumption Habits
Gen Alpha’s early exposure to music has shaped their highly personalized tastes.
Don't confine themselves to one sense of music taste.
Demands more customizable features that make music listening more engaging and tailored to their preferences..
They desire interactive, social, and immersive experiences
Gen Alpha’s early exposure to music has shaped their highly personalized tastes.
Don't confine themselves to one sense of music taste.
Demands more customizable features that make music listening more engaging and tailored to their preferences..
They desire interactive, social, and immersive experiences
Gen Alpha’s early exposure to music has shaped their highly personalized tastes.
Don't confine themselves to one sense of music taste.
Demands more customizable features that make music listening more engaging and tailored to their preferences..
They desire interactive, social, and immersive experiences
Task Flow
Task Flow
Task Flow

Sketches
Sketches
Sketches

Hi-Fi
Hi-Fi
Hi-Fi




